Werkspoor Raakt

Between steel, brick, and history something new is emerging. Not an empty system of square meters, but a living floor plan of connection. 'The building blocks' concept became the heart of a visual language that breathes life into the space. Buildings and rooms come together in a dynamic grid, a network of blocks and corners where encounters happen. Each block tells a story — of a user, a function, a moment. Together they form the blueprint of a community in motion. The pattern that emerges is abstract, modular, alive. It moves with the place and shows — at a glance — that this community is built on connection. The colors echo the raw industrial soul of the area, while the logo fuses the heritage of Werkspoor with the fresh energy of Raakt. Through strategic research I created a strong future proof identity: a brand that inspires, activates, and grows with Meet Werkspoor, shaping every touchpoint into a living expression of its ambition.